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Christmas is an excellent opportunity to thank your clients for their business over the past year. It also shows that you value them as important contacts. In business, employers depend heavily on clients for capital. Therefore, it is important to acknowledge your customers. A simple “thank you for your loyalty” can speak volumes. The best […]

When you started your business, marketing likely was not your first thought. You focused on how to provide the best services and products. You also worried about finding the right people to help you deliver them. As your business grows, working with a marketing agency can help you build stronger visibility and reach the right

Take a moment to consider some truths about printed marketing. Direct Mail is proven to get a better response rate when compared with email marketing.Recipients of emails are spending less and less time looking at them…indeed they delete them far quicker than you might think. According to research by Quad/Graphics, Millennials respond more to printed

79% of people scan web pages, so if you do not design for readability, your page will not perform well. A high quality website is built to match how users naturally read and browse content. This means structuring your layout to support scanning and quick understanding. The average visitor spends less than 10 seconds deciding

Search engine optimization and search engine marketing can be a confusing concept. Both terms are almost always used together, which makes matters even worse. SEO and SEM are really two sides of the same coin, but they consist of very different actions and relate to different aspects of marketing. Search Engine Optimization (SEO) is increasing